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The Impact of Online Reviews and Ratings on Gen Z's Purchase Decisions?

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The Impact of Online Reviews and Ratings on Gen Z's Purchase Decisions

Exploring how online reviews impact Gen Z's buying decisions in Barangay Poblacion Borbon Cebu.

1. How often do you rely on online reviews and ratings when making a purchase decision?

2. Which platforms do you trust the most for online reviews and ratings? (Select all that apply)

3. What factors make you trust an online review or rating?

4. Do you believe that online reviews and ratings accurately represent the quality of a product or service?

5. Have you ever purchased a product or service based solely on positive online reviews?

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6. What influences your trust in online reviews and ratings? (Select all that apply)

7. Have you ever had a negative experience with a product or service despite positive online reviews? Please explain.

8. Would you be more likely to purchase from a brand with a mix of positive and negative reviews, or one with only positive reviews?

9. What actions do you take after reading negative online reviews? (Select all that apply)

10. Do you think online reviews and ratings have a significant impact on the reputation of businesses in your area? Why or why not?

11. Do you believe that businesses manipulate online reviews and ratings to appear more favorable?

12. What types of products or services do you typically read online reviews and ratings for? (Select all that apply)

13. In your opinion, what improvements could online review platforms make to increase their credibility and trustworthiness?

14. Do you think your age group (Gen Z) is more or less influenced by online reviews and ratings compared to other age groups?

15. What emotions do you typically experience when reading online reviews? (Select all that apply)

16. Have you ever written a review for a product or service online? If so, what motivated you to do so?

17. Do you think online reviews and ratings will continue to be a major factor in purchase decisions in the future?

18. How likely are you to trust online reviews and ratings from influencers or celebrities? (Select all that apply)

19. Do you think online reviews and ratings have the power to influence societal norms and trends?

20. On a scale of 1 to 10, how important are online reviews and ratings in your purchase decisions?

Unveiling the Influence of Online Reviews on Gen Z's Buying Habits

In the realm of Customer Feedback, our survey on the impact of online reviews and ratings on Gen Z's purchasing decisions in Barangay Poblacion Borbon Cebu has revealed intriguing insights. The survey delves into the extent to which Gen Z relies on online reviews, the platforms they trust, and the factors that influence their trust in online reviews. Through a mix of single choice, multiple choice, and open-ended questions, the survey uncovers the nuances of Gen Z's relationship with online reviews. From the types of products they research to their reactions to negative reviews, every aspect is explored. The survey also touches upon the credibility of online reviews, businesses' manipulation of reviews, and the future role of online reviews in shaping purchase decisions. Through this comprehensive survey, we gain a deeper understanding of how online reviews impact Gen Z's consumer behavior.

The survey title, 'The Impact of Online Reviews and Ratings on Gen Z's Purchase Decisions,' resonates throughout the article as we delve into the intricacies of Gen Z's reliance on online reviews and the implications for businesses. The survey aims to shed light on the trustworthiness and credibility of online reviews and how they influence the choices of Gen Z consumers in Barangay Poblacion Borbon Cebu.

In conclusion, our survey highlights the significant role that online reviews and ratings play in shaping Gen Z's purchase decisions, offering valuable insights into the evolving landscape of consumer behavior. As businesses continue to navigate the influence of online reviews, understanding Gen Z's preferences and behaviors is crucial for staying relevant in the digital age.